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Social Media

Last Updated: January 14, 2021 | Site Page

Campaign Toolkits

Government and industry partners promote the “Be Your REAL ID Self” Public Awareness Campaign as part of integrated efforts to improve the security of our homeland. Achieving REAL ID readiness is a collective effort between federal, state and local governments, as well as industry partners. Partners are crucial in driving awareness, education and adoption of REAL ID by their customers and constituents.

Last Updated: January 14, 2021 | Site Page

Social Media Toolkit

The “Be Your REAL ID Self” campaign offers a Social Media Toolkit with content that can be leveraged on all your social channels to drive awareness and action for REAL ID in advance of the October 1, 2021 enforcement deadline.

Last Updated: October 30, 2020 | Publication

Letter from Acting Secretary Wolf to Twitter

Letter from Acting Secretary Wolf to Twitter CEO Jack Dorsey on recent censorship by Twitter of DHS personnel.

Last Updated: July 2, 2020 | Publication

ST-News-Extracting Reader and Filter for Helping Emergency Responders Deliver Effective Results

Read the latest results and feedback on the usability of NERFHERDER for first responders.

Last Updated: May 27, 2020 | Publication

ST-Social Media Analytics and Reporting Toolkit

Read the latest results and feedback on the usability of SMART for first responders.

Last Updated: March 10, 2020 | Site Page

SurveyMonkey

The Department of Homeland Security (DHS or Department) will use SurveyMonkey to create online surveys for external relations (communications/outreach/public dialogue).  DHS will also ​use SurveyMonkey to meet a mandate by the Federal CIO to provide customer satisfaction surveys on public-facing websites. DHS Office of Public Affairs (OPA) serves as the executive agent for the department’s use of SurveyMonkey and controls who at the Department has access to use the service.

Last Updated: February 5, 2020 | Press Releases

Snapshot: S&T and FEMA Social Media Emergency Management Guidance Tool

The SMEM Guidance Tool will increase first responder and emergency managers’ ability to deliver messages to the public before, during, and after an incident.

Last Updated: September 30, 2019 | Publication

ST-Social Media Emergency Management Guidance Tool

The SMEM Guidance Tool is a free, online tool that provides users with a simple, step-by-step line of questioning to create plans to improve their organization’s SMEM operations.

Last Updated: September 30, 2019 | Publication

ST-Social Media Plan Guide

The purpose of the DHS S&T Social Media Plan Guide (Guide) is to provide step-by-step guidance to public safety and emergency management officials on how to develop an effective Social Media Plan.

Last Updated: June 25, 2019 | Publication

S&T SMART Fact Sheet

Developed by the Center for Visualization and Data Analytics at Purdue University, a Department of Homeland Security (DHS) Science and Technology (S&T) Center of Excellence, Social Media Analytics and Reporting Toolkit (SMART) is a social media analysis system that provides analysts with scalable analysis and visualization of social media posts. The system uses topic extraction, combinations of key word filters, word cluster examination, and unusual event detection to provide situational awareness and improve decision-making for time-critical tasks.