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  4. If You See Something, Say Something® Campaign Overview

If You See Something, Say Something® Campaign Overview

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Across the nation, we're all part of communities. In cities, on farms, and in the suburbs, we share everyday moments with our neighbors, colleagues, family, and friends. It's easy to take for granted the routine moments in our every day—going to work or school, the grocery store or the gas station. But your every day is different than your neighbor’s—filled with the moments that make it uniquely yours. So if you see something you know shouldn't be there—or someone's behavior that doesn't seem quite right—say something. Because only you know what’s supposed to be in your everyday.

In July 2010, the Department of Homeland Security (DHS) launched a national "If You See Something, Say Something®" campaign – a simple and effective program to raise public awareness of indicators of terrorism and terrorism-related crime, and to emphasize the importance of reporting suspicious activity to the proper state and local law enforcement authorities. The "If You See Something, Say Something®" campaign was originally implemented by New York City’s Metropolitan Transportation Authority (MTA), who licensed the use of the slogan to DHS for anti-terrorism and anti-terrorism crime efforts.

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If You See Something, Say Something™ Campaign Overview PDF 5.37 MB
Last Updated: 05/17/2022
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